by Highstreet.io | May 17, 2021 | Data Feeds, Google
Ecommerce marketing channels are constantly evolving, which means that your product feeds need to be highly responsive and accurate to adhere to the ever-changing standards of different channels.Without proper validation, optimization, and compliance, you run the risk...
by Highstreet.io | Apr 20, 2021 | Social Commerce
In the highly competitive market of social commerce, defining your product catalogs with vague, scarce, or inaccurate product information could be the reason your products are getting buried or lost, bringing your overall sales down with them. New, emerging solutions,...
by Highstreet.io | Feb 10, 2021 | Marketplaces
Choosing the wrong keywords for your products can be catastrophic to your product visibility on Amazon. This is why keyword selection is so important. If shoppers can’t find your Amazon product listing keywords quickly and effectively the opportunity for a sale...
by Highstreet.io | Jan 29, 2021 | Highstreet.io News
Like many brands and their agency partners, The North Face and PHD Media, continually strive to get a better ROI from their product listing campaigns. This goal may seem obvious but when it comes to adopting new approaches to optimizing performance, the truth is it’s...
by Highstreet.io | Oct 28, 2020 | Data Feeds, Marketing Channels
How important is structured data when it comes to your Rakuten Linkshare product feed? As it turns out, it can significantly impact your sales. Ecommerce product data feeds are a form of marketing automation that affiliate marketing channels use to categorize and...