by Highstreet.io | May 6, 2022 | Product Data Feeds, Shopping Channels
Adopting a new marketing channel that boosts sales and brand awareness with your target audience isn’t easy. With so many social commerce platforms like Facebook, Instagram, Pinterest, and Snapchat to choose from, the options are endless. So why would you start...
by Highstreet.io | Nov 23, 2021 | Shopping Channels
While the nature of affiliate marketing guarantees a return for the seller, that doesn’t mean that all European affiliate networks are right for your business. There are specialized networks that only serve Europe and others that are global with local affiliate...
by Highstreet.io | Nov 10, 2021 | Shopping Channels
When it comes to advertising your products, following Google Shopping and Facebook’s images requirements can make all the difference to convert shoppers into customers. In 2019, Think With Google did a study in the U.S. where 50% of online shoppers said that images...
by Highstreet.io | Oct 28, 2021 | Product Data Feeds, Shopping Channels
The competition is fierce when it comes to attracting local customers to brick and mortar stores, especially when more shoppers are starting their research online. Studies have shown that the vast majority of people (around 97%) find out about local businesses on the...
by Highstreet.io | Oct 25, 2021 | Product Data Feeds, Shopping Channels
If you’re an eCommerce marketer running Google Shopping campaigns, you’re probably focused on optimizing your Google Shopping feeds and Google Ads. Despite everything these platforms can do, there is one fatal flaw with relying only on these two platforms to inform...
by Highstreet.io | Sep 1, 2021 | Product Data Feeds, Shopping Channels
Calling all marketers that want to increase in-store sales! Have you tried using Local Product Listing ads? PLA otherwise known as Local Inventory Ads (LIAs) helps you to better promote your products online. Also, it gives you a valuable way to connect with local...
