by Highstreet.io | Oct 28, 2020 | Data Feeds, Marketing Channels
How important is structured data when it comes to your Rakuten Linkshare product feed? As it turns out, it can significantly impact your sales. Ecommerce product data feeds are a form of marketing automation that affiliate marketing channels use to categorize and...
by Highstreet.io | Oct 8, 2020 | Marketing Channels, Trends & Insights
If you’re an eCommerce merchant currently marketing products online, you’re well aware of dealing with the GTIN issue. Most brands understand that including GTINs within their product data feed is beneficial to increase the accuracy of their product listing...
by Highstreet.io | Dec 14, 2018 | Marketing Channels
If you sell products online you’ve probably heard of Affiliate Marketing. The Rakuten Affiliate Marketing Network, previously Rakuten LinkShare, is one of Highstreet.io’s partners and many clients use this network to better advertise their products.If you’re...
by Highstreet.io | Apr 11, 2018 | Marketing Channels
Over the past decade, Comparison Shopping Engines have sprung up everywhere making it easy for shoppers to view a range of products from countless retailers all on one site. CSEs provide potential customers with pricing details of similar products, helping them in...
by Highstreet.io | Jun 9, 2017 | Marketing Channels
User-generated content transforms your brand into something relatable. It makes it more “human”, thereby leading to increased levels of engagement, improved consumer loyalty, and enhanced general interest in what it is that you offer. A new earned content platform,...
by Highstreet.io | Jun 3, 2016 | Marketing Channels
Part of Highstreet.io’s product feed marketing service involves staying on top of relevant updates to the digital marketing channels we connect with. Google is one of the most strict channels when it comes to complying with its product specification requirements. If...
