by Highstreet.io | Oct 29, 2024 | Marketplaces
With Amazon’s ever-expanding global network encompassing over 175 fulfillment centers, the capabilities and advantages of its Fulfilled By Amazon (FBA) platform continue to grow. That doesn’t mean Amazon FBA is right for every brand, or in all circumstances. As you...
by Highstreet.io | Oct 8, 2024 | Highstreet.io News
Highstreet.io, the proprietary platform of Impresoft Group, and Competitoor, an AI-driven Price and Market Intelligence platform, are thrilled to announce a strategic partnership that will transform digital marketing strategies for brands and retailers worldwide. This...
by Highstreet.io | Sep 25, 2024 | Data Feeds
You know a great product title when you see one. It’s that perfect combination of keywords that somehow makes it irresistible to click through and add the product to your shopping cart. Creating product titles at that level can seem like a mysterious process, or a...
by Highstreet.io | Jul 25, 2024 | Social Commerce
When a consumer “likes” a post you’ve published on social media, it could be an indication they’re interested in the fashion, accessories or other products you’re promoting. A positive comment could suggest affinity with your brand’s style. The ideal response to any...
by Highstreet.io | Jun 25, 2024 | Google, Trends & Insights
Successful retailers are always listening to their customers. This not only includes the moments they come into a physical store and speak with an associate. It even goes beyond paying attention to the comments they make on websites and social media platforms. Today,...
by Highstreet.io | May 27, 2024 | Marketplaces
Expanding your eCommerce sales beyond your brand’s own web site is a big decision. Online marketplaces represent a huge opportunity to reach a much larger addressable market and grow revenues, but it’s important to choose carefully. For luxury fashion retailers, for...
by Highstreet.io | May 6, 2024 | Marketplaces
The definition of luxury changes when you move from the physical world to online shopping. Consumers who go looking for luxury fashion in person can appreciate a well-designed space devoted exclusively to a single brand. They might admire the tasteful décor that sets...
by Highstreet.io | Mar 25, 2024 | Google
The most successful ads don’t feel like marketing. They’re so relevant to your interests and aspirations you welcome the value they provide. Unlike traditional banner ads and pop-ups that consumers might scroll past on a website, Google Ad campaigns have proven...
by Highstreet.io | Feb 28, 2024 | Marketing Channels
Starting an eCommerce business used to mean dealing with a lot of overhead costs and responsibilities. Besides manufacturing products, you had to set up a warehouse to store your inventory. You’d need to buy trucks. Then you’d have to hire reliable staff to drive...
by Highstreet.io | Dec 20, 2023 | Google
Savvy shoppers are always keeping an eye out for their next purchase, whether it’s scrolling through social media or visiting their favorite online marketplaces. Growing your eCommerce requires being equally vigilant about all the most promising sales and marketing...