by Highstreet.io | Nov 16, 2022 | Data Feeds
We all know the “e” in eCommerce stands for “electronic,” but the word “easy” would make sense too. It should be easy for consumers to find the products they covet. They also want an easy way to discover the best deals. For the brands, meanwhile, an easier approach to...
by Helen Guardalben | Aug 31, 2022 | Data Feeds, Marketing Channels
Shopping behavior is changing, and when we researched how it changed, what we discovered was eye-opening. Remember when “Activewear” became the new “Officewear” in 2020? A new online work environment emerged consisting of cozy sweatpants on the bottom and a Zoom...
by Highstreet.io | Jul 14, 2021 | Data Feeds
With your eCommerce storefront up and running, and your product feeds optimized for different marketing channels, you’re now ready to take the next step to compete in new markets around the world. Without a Multi-Country product feed strategy, you’re losing out on...
by Highstreet.io | May 17, 2021 | Data Feeds, Google
Ecommerce marketing channels are constantly evolving, which means that your product feeds need to be highly responsive and accurate to adhere to the ever-changing standards of different channels.Without proper validation, optimization, and compliance, you run the risk...
by Highstreet.io | Oct 28, 2020 | Data Feeds, Marketing Channels
How important is structured data when it comes to your Rakuten Linkshare product feed? As it turns out, it can significantly impact your sales. Ecommerce product data feeds are a form of marketing automation that affiliate marketing channels use to categorize and...
by Highstreet.io | Jun 30, 2020 | Data Feeds, Spotlight
If you are an eCommerce retailer wanting to maximize your online exposure through increased product visibility, this article will take you through the process step by step. If there is a certain topic you are interested in please click on the link and you can skip to...