Even the mere thought of integrating your eCommerce products with a new European marketplace can be stressful for marketing & tech teams. Questions like “Is it the right marketplace or our brand/s?” or “What are the integration requirements?” might come to mind.

If you’ve been looking for the right European marketplace to integrate with for enhancing your fashion brand’s product visibility online, look no further!

A Zalando marketplace integration and optimization solution are exactly what fashion eCommerce companies, looking to expand their global presence, need to stay competitive.

So what do you need to know to make this process smooth and effective? Keep reading to find out.

How does Zalando Work and What Types of Businesses Sell on it?

Zalando is a German-based, European eCommerce platform company that provides retail service for lifestyles and fashion products. The company provides premium service for eCommerce companies interested in improving their marketability, connecting them with customers.

A data-backed approach allows Zalando to feature your products to the right customers, improving your sales performance with ZMS (Zalando Marketing Services) growth techniques, branding, and analytical insights.

Zalando’s custom API provides eCommerce integration to online retailers interested in using the platform to sell products. Zalando also offers assistance with onboarding, product registration and uploading, and branding.


Making the Case for an Integrated Experience

You could manually upload products, prices and promotions, spending countless employee hours creating EANs and figuring out Zalando’s product taxonomy OR you could hire a company specializing in marketplace integration to take care of these tasks for you.

Highstreet.io simplifies the process of integrating products with Zalando.

Here’s what you get when you work with us:

  • A fully scalable Zalando marketplace integration solution via an API that grows with your business
  • A simpler way to manage Zalando product listings and orders
  • Transparent fixed pricing regardless of your monthly sales volume

We provide premium integration services, saving you and your company precious employee hours, money, and effort that you can invest elsewhere.

Simplify Your Zalando Marketplace Integration

Integrating your eCommerce products with marketplaces can be intimidating if you’re not familiar with all of the requirements. Working with Highstreet.io, you not only get the benefit of their deep technical expertise on marketplace integration but also their expertise of how to do the integration in a way that works best for your business.

Integrate with Zalando in three simple steps:

  1. We ensure your product data is optimized to sell on this popular marketplace by using mapping tools and look-up tables to structure your data for maximum exposure. Missing EAN codes? Create your own using our platform.
  2. Then we connect to your master feed of products and upload them to Zalando using an API. Once connected we synchronize your prices and stock for a seamless connection.
  3. Highstreet.io manages the orders, inventory, promotions and prices using our platform.

Ready to integrate your products with Zalando?

Contact Highstreet.io to book a consultation today.