by Highstreet.io | Apr 7, 2022 | Marketing Channels
As a marketer, are you doing all you can to boost the performance of your eCommerce affiliate marketing? In 2022, the competition is fierce for fashion brands and retailers to get their products seen online. We see U.S. affiliate marketing spending approaching 8.2...
by Highstreet.io | Mar 1, 2022 | Highstreet.io News
Enhanced cooperation to provide eCommerce & retail customers with increasingly innovative technology services. We are incredibly pleased to announce that GN Techonomy and Kipcast have joined forces to become a new key player in the eCommerce integration business...
by Highstreet.io | Oct 5, 2021 | Trends & Insights
If there is one golden rule of omnichannel experiences all retailers need to remember, it’s this: Customers want what they want, when they want it, from wherever they are. This may sound straightforward enough, but if you break that rule down into its three core...
by Highstreet.io | May 5, 2021 | Trends & Insights
The main eCommerce trends of 2021 include social commerce, local inventory advertising, retargeting, vertical and niche marketplaces. This year’s word to watch for is “omnichannel” and the role of data quality is essential to optimize the customer experience both...
by Helen Guardalben | May 3, 2021 | Highstreet.io News
During the COVID-19 pandemic, eCommerce purchases have increased significantly in Italy. Data from The eCommerce B2C Osservatorio of the School of Management Politecnico di Milano report shows a significant growth in online purchases by Italians in 2020: EUR 4.7...