{"id":5831,"date":"2025-08-07T02:50:49","date_gmt":"2025-08-07T00:50:49","guid":{"rendered":"https:\/\/highstreet.io\/?post_type=glossario&#038;p=5831"},"modified":"2025-08-07T09:24:39","modified_gmt":"2025-08-07T07:24:39","slug":"crm-customer-relationship-management","status":"publish","type":"glossario","link":"https:\/\/highstreet.io\/en\/approfondimenti\/glossario\/crm-customer-relationship-management\/","title":{"rendered":"CRM (Customer Relationship Management)"},"content":{"rendered":"<h2><strong>In detail<\/strong><\/h2>\n<p>A CRM system is essential for improving customer relationships and optimizing sales performance. Highstreet.io integrates with CRM systems to enable real-time synchronization of product feed data, ensuring customer information is always accurate and up to date across platforms.<\/p>\n<h2><strong>Use cases<\/strong><\/h2>\n<ul>\n<li>Integrating product feeds with CRM platforms like Salesforce or HubSpot.<\/li>\n<li>Automatically syncing product information to support better customer engagement.<\/li>\n<\/ul>\n<h2><strong>Benefits<\/strong><\/h2>\n<ul>\n<li>Centralizes customer and product data for more efficient management.<\/li>\n<li>Improves sales processes and relationship tracking.<\/li>\n<li>Synchronizes data automatically between CRM and sales platforms.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Il CRM (Customer Relationship Management) \u00e8 un sistema che aiuta le aziende a gestire tutte le interazioni con i clienti, dalla vendita all&#8217;assistenza. Integrandosi con i Product Feeds, consente di mantenere informazioni aggiornate e migliorare la relazione con i clienti.<\/p>","protected":false},"author":1,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categoria-glossario":[33],"class_list":["post-5831","glossario","type-glossario","status-publish","hentry","categoria-glossario-c"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CRM (Customer Relationship Management): Ottimizza la Relazione con i Clienti<\/title>\n<meta name=\"description\" content=\"Scopri cos&#039;\u00e8 il CRM e come Highstreet.io integra i Product Feeds per migliorare la gestione delle relazioni con i clienti.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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