{"id":5696,"date":"2025-08-06T20:18:51","date_gmt":"2025-08-06T18:18:51","guid":{"rendered":"https:\/\/highstreet.io\/?post_type=glossario&#038;p=5696"},"modified":"2025-08-07T18:07:17","modified_gmt":"2025-08-07T16:07:17","slug":"cpc-cost-per-click","status":"publish","type":"glossario","link":"https:\/\/highstreet.io\/en\/approfondimenti\/glossario\/cpc-cost-per-click\/","title":{"rendered":"CPC (Cost per Click)"},"content":{"rendered":"<h2><strong>In detail<\/strong><\/h2>\n<p>CPC is a critical indicator for tracking the cost-efficiency of advertising efforts. Highstreet.io helps reduce CPC by optimizing product feeds, which improves ad quality, boosts visibility, and ultimately lowers the average cost per click across your channels.<\/p>\n<h2><strong>Use cases<\/strong><\/h2>\n<ul>\n<li class=\"translation-block\">Optimizing <strong>Product Feeds<\/strong> to lower CPC on Google Ads.<\/li>\n<li class=\"translation-block\">Tracking <strong>CPC<\/strong> across campaigns on platforms like Facebook and Instagram<\/li>\n<\/ul>\n<h2><strong>Benefits<\/strong><\/h2>\n<ul>\n<li>Reduces CPC to increase return on investment.<\/li>\n<li>Improves advertising campaign performance.<\/li>\n<li>Optimizes product feeds to enhance ad quality.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>CPC is a digital marketing metric that measures how much you pay each time a user clicks on your ad. It\u2019s a key value for evaluating the efficiency of campaigns on platforms like Google Ads or Facebook Ads.<\/p>","protected":false},"author":1,"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"categoria-glossario":[33],"class_list":["post-5696","glossario","type-glossario","status-publish","hentry","categoria-glossario-c"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>CPC (Cost per Click): Ottimizza le tue Offerte per Massimizzare il ROI<\/title>\n<meta name=\"description\" content=\"Scopri come il CPC (Cost per Click) influisce sulle tue campagne pubblicitarie e come Highstreet.io ottimizza il tuo Product Feed.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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