Auditing & Monitoring
Continuous control and monitoring for consistently high-performing feeds
What feed auditing & monitoring includes
At Highstreet.io, auditing & monitoring product feeds is a strategic phase, not an optional step.
Verification of essential data
Accurate category mapping
Check for incorrect or missing data
Media quality review
Analysis of complex catalogs
In-depth analysis and proactive monitoring
We identify errors, inefficiencies, and optimization opportunities
After the audit phase, we activate automated monitoring with alerts for errors, disapprovals, and anomalies.
The most common errors
Feed errors or disapprovals in Google Merchant Center or Bing
Variations in price, availability, or images
Changes in platform requirements
What we do
Suggesting SEO-friendly titles, persuasive descriptions, and enhanced images.
A/B tests for product titles and content, with performance monitoring.
Verification of marketplace regulations (e.g., mandatory attributes, tax overrides, product conditions).
Tools and Method
We use a combination of:
Feed audit tool (XML/CSV validator, data quality, duplicates, missing attributes).
Real-time monitoring dashboards for feed & channel performance.
Actionable weekly or monthly reports, with trends, alerts, and to-dos.
Who benefits from Auditing & Monitoring
Who is it for:
Retailers and brands managing dynamic pricing and inventory
B2B companies with complex product catalogs and high data requirements.
Agencies and eCommerce teams running multi-channel advertising and feeds
Results and Benefits
Reduce errors and disapprovals
Increase traffic and conversions
Reduce advertising costs thanks to optimized feeds
Improve platform compliance
Enable faster, data-driven decisions
Case Studies
