In detail
CPM is especially useful when the goal is to increase brand visibility. Highstreet.io helps lower CPM and improve ad performance by optimizing product feeds—ensuring that your ads are higher quality, more relevant, and reach a broader audience.
Use cases
- Increasing ad impressions on Google and Facebook using the CPM model.
- Optimizing CPM for brand awareness campaigns.
Benefits
- Increases visibility at a lower cost.
- Optimizes CPM to reduce acquisition expenses.
- Improves campaign effectiveness with optimized product data.