CPC (Cost per Click)

What is CPC (Cost per Click)?

CPC is a digital marketing metric that measures how much you pay each time a user clicks on your ad. It’s a key value for evaluating the efficiency of campaigns on platforms like Google Ads or Facebook Ads.

In detail

CPC is a critical indicator for tracking the cost-efficiency of advertising efforts. Highstreet.io helps reduce CPC by optimizing product feeds, which improves ad quality, boosts visibility, and ultimately lowers the average cost per click across your channels.

Use cases

  • Optimizing Product Feeds to lower CPC on Google Ads.
  • Tracking CPC across campaigns on platforms like Facebook and Instagram

Benefits

  • Reduces CPC to increase return on investment.
  • Improves advertising campaign performance.
  • Optimizes product feeds to enhance ad quality.

Transform your product data into growth

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