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The Highstreet.io Blog

News and Trends

A curated overview of the eCommerce world: consumer behavior shifts, regulatory updates, search engine changes, and industry analysis. Insights, interviews, and forecasts to stay ahead of change and maintain your competitive edge.

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Important MPN & GTIN Google Shopping Rule Changes

In managing Google Shopping campaigns, the absence of GTIN and MPN in the product feed meant a number...

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How Emotional Advertising can deliver better Marketing Results

A good ad will provide useful information. A better ad might make you think. The best ads, however, are so creative that...

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Social Shopping 2024: Your Ultimate Guide & Best platforms

Quando un consumatore “mette mi piace” a un post che hai pubblicato sui social media, potrebbe essere un segnale che...

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A new look for Highstreet.io: our evolution takes shape

It all began with a simple question: “How can we share our value and expertise in a clearer way?”. That question...

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AI prompts for eCommerce: product feed optimisation strategies

Even the most accomplished novelists and poets occasionally experience the dreaded writer's block. In the world...
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How Live Shopping eCommerce is Revolutionizing Retail

Imagine turning on your smartphone or PC and immediately finding yourself immersed in an exciting live stream with your influencer...
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Highstreet.io Partners with Webtmize to Power Feed Management for North American eCommerce Brands

Highstreet.io is excited to announce a new exclusive partnership with Webtmize, a leading Canadian performance marketing agency,
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