It all began with a simple question: “How can we share our value and expertise in a clearer way?”. That question sparked months of reflection, teamwork, and creativity behind the scenes - work we’re now excited to finally share with you.
Highstreet.io hasa new identity: brighter, clearer, more consistent, and more aligned with what we do every day.
This rebranding isn’t just about aesthetics. It’s the result of a thoughtful journey, one of reflection, listening and alignment driven by the desire to ensure that every element of our website - from colours to content, from structure to experience - speaks authentically and clearly about the value we bring to our clients.A visual identity that reflects who we are
We’ve chosen a new visual identity that’s cleaner, more modern, and in step with the evolution of our services. Two colours now represent us:- Blu for the reliability, technology and stability that define us;
- Magenta for the energy, innovation and drive that push us forward every day.
FEED YOUR SALES: our promise, renewed
With our new tagline "Feed Your Sales, we’re reaffirming what has always guided us: helping our clients sell better, everywhere. Optimising product feeds, integrating marketplaces, supporting every step of the digital journey — that’s the core of what we offer. And now, we’re telling that story with greater clarity and consistency.Technical support that makes a real difference
As we redesigned the site, we knew we had to give proper space to one of the things that truly sets us apart: our technical supportIt’s not an add-on, it's a fundamental part of how we work.Behind every integration, every optimised feed, every campaign launched, there’s a team of professionals who deeply understand the technologies, platforms and challenges of digital commerce.
We respond quickly, solve issues precisely, and remain consistently available to guide each client with care and continuity. We believe technology only works when it’s backed by people who know how to make it thrive. That’s why our team is always ready to step in, explain, adapt and resolve.
That’s the approach that makes us stand out: not just offering solutions, but solutions that actually work, by your side.
A new way to explore Highstreet.io
It’s not just an aesthetic change, we’ve reorganized the structure of our website to offer you a smoother browsing experience, where every section plays a clear role in telling our story and showing what we can do for you.- In Solutions you’ll find the core of our offering: practical tools to optimise your feeds, integrate marketplaces and manage local campaigns;
- In Why Highstreet.io we share what makes us different: our vision, our approach, and - above all - our technical support;
- The Resources section is our editorial space: case studies, blog articles, a glossary to help you navigate the world of digital commerce, and soon, product updates;
- Finally, in About us you can learn more about our story, our team and the wider context we operate in, including our connection to the Impresoft Group and the ecosystem Impresoft Univerce.
"Rebranding isn’t just a new look — it’s a reflection of our commitment to simplify, support and grow alongside our clients." Team Highstreet.io