eCommerce Marketing & Marketplace Blog
Find the latest information on shopping channel updates, marketplace integration tips, product feed info and Highstreet.io news. Our eCommerce marketing & marketplace blog is your go-to resource for expanding your product sales with a trusted feed management partner.
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All Blog Posts
How Google Local Inventory Ads (LIAs) Work
Find out how Google Local Inventory Ads (LIAs) work in 2021. This online advertising option has...
When is the Right Time to Integrate With Mirakl?
An omnichannel strategy isn't optional in today's competitive eCommerce landscape. That's why...
Interview | Vitec Imaging Solutions E-Commerce Marketplace Integration Case Study
Vitec, the global provider of accessories and services for broadcast and photography, uses...
Ecommerce Trends & Insights
GDPR: Important Facts to Know
Has your office been buzzing with talk about the new General Data Protection Regulation (GDPR)and...
Why Retailers should be using Real-time Local Inventory Marketing with RFID
Are you a retailer with one or multiple brick and mortar locations and an online store? How can...
A new revenue model for digital magazines and newspapers? Online marketplaces could be the answer.
With print advertising revenues falling sharply and magazine and newspaper circulations declining,...
Shopping Channels
Important GTIN & MPN Google Shopping Rule Changes
Google Shopping Updates to GTINs and MPNs In the world of Google Shopping campaigns, Missing GTINs...
Set-Up Multiple Facebook Product Catalogs with Product Feeds
Is the set-up of your Facebook Dynamic Product Ads campaigns more work than you thought? You know...
2019 GMC Update: Google Shopping Ads Shipping Changes
In April 2019, Google Shopping clients were notified of shipping requirement changes for sellers...
Online Marketplaces
Top Online Marketplace Sites for Ecommerce Fashion Merchants To Sell At Scale
2020 caused a huge shift for retail brands, especially fashion. This disruption left many sellers...
How to Sell More Using Amazon Product Listing Keywords
Choosing the wrong keywords for your products can be catastrophic to your product visibility on...
Zalando Marketplace Integration: Maximize Your Product Visibility Across Europe
Even the mere thought of integrating your eCommerce products with a new European marketplace can...
Product Data Feeds
Get Better Results From Your Facebook Shops Feed Using Enhanced Catalogs
In the highly competitive market of social commerce, defining your product catalogs with vague,...
How to Create an eCommerce Rakuten (Linkshare) Product Feed To Increase Sales
How important is structured data when it comes to your Rakuten Linkshare product feed? As it turns...
How to Create a Google Local Inventory Products Feed
Having challenges converting your customer’s online searches to in-store purchases? Find out how...
Highstreet.io News
Success Story | How The North Face Gained a Higher Average Order Value (AOV)
Like many brands and their agency partners, The North Face and PHD Media, continually strive to...
Salesforce Commerce Cloud Integration with Highstreet.io
The adoption of Salesforce Commerce Cloud (SFCC) has exploded for big retailers around the world....
Triboo and Highstreet.io partnership provides a “one-stop solution” for brands and retailers to expand their omnichannel sales
Verona, Italy – March 12, 2020 Triboo is working with Highstreet.io, a product feed management...
All Blogs
Enhanced Product Data Feed Solutions: Provide a New Omnichannel Experience for your Customers
eCommerce is changing and the challenges you had two years ago are different from what they are...
Ecommerce Trends & Insights
GTINs: What eCommerce Merchants Need to Know
If you’re an eCommerce merchant currently marketing products online, the GTIN issue is one you’re...
Shopping Channels
How Google Local Inventory Ads (LIAs) Work
Find out how Google Local Inventory Ads (LIAs) work in 2021. This online advertising option has...
Online Marketplaces
When is the Right Time to Integrate With Mirakl?
An omnichannel strategy isn't optional in today's competitive eCommerce landscape. That's why...
Product Data Feeds
How to Create a Multi-Country & Multi-Language Product Feed Strategy
With your eCommerce storefront up and running, and your product feeds optimized for different...
Highstreet.io News
Interview | 5 Trends that will Change the eCommerce Sector in 2021
The main eCommerce trends of 2021 include social commerce, local inventory advertising,...
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